It’s been a standout year for us at Joiin, full of growth, recognition and innovation that has cemented our place as one of the South West’s leading tech success stories.
Based at Exeter Science Park, we’ve built a global reporting and consolidation platform used by thousands of finance teams and accountants in more than 100 countries. By integrating with Xero, QuickBooks and other leading accounting platforms, we’ve become part of the UK’s fast-growing FinTech sector.
Our story also reflects the strength of the South West’s tech community and the collaborative ecosystem that helps businesses like ours scale globally.
A landmark year
Over the past 12 months, we’ve reached some exciting milestones:
- Recognised by Intuit as a Platinum App Partner, the highest level within the Intuit Partner App Programme. This celebrates our continued focus on automation, connectivity, and next-generation AI across financial and operational reporting for QuickBooks users.
- Finalist in four categories at the Xero Global App Awards 2025: Global People’s Choice, Canada, South Africa, and Ireland Small Business App of the Year. We’re proud to be recognised for our innovation in transforming financial and operational reporting for Xero users around the world.
- Official accreditation from the Institute of Certified Bookkeepers (ICB), the world’s largest bookkeeping institute, recognising our commitment to quality, accuracy, and data security for bookkeeping and accounting professionals.
- Earned 57 badges and 11 number one rankings in G2’s Fall 2025 reports, achieving Leader status in G2’s Grid® Report for Financial Analysis Software, reflecting exceptional customer satisfaction and continuous product innovation.
- Finalist in both FinTech and Growth categories at the 2025 Tech South West Awards, celebrating our innovation and contribution to the region’s thriving technology ecosystem.
Building world-class tech from the South West
At the heart of Joiin is automation and intelligence. This year, we launched Joiin Intelligence, an AI engine that analyses financial and operational data in real time, generating commentary, highlighting trends, and surfacing actionable insights for finance teams.
Our growing ecosystem now brings together powerful integrations and tools that deliver a complete, connected view of performance:
- Integrations with leading accounting platforms including Xero, QuickBooks, Sage, Puzzle and Pennylane, enabling reporting and consolidation of financial data across multiple entities.
- Joiin Connect (API), an open API for tools such as Power BI, Tableau and Looker, enabling advanced analysis and visualisation, now with a Zapier connection giving access to over 8,000 apps.
- Microsoft Excel Add-In, which brings live Joiin data directly into spreadsheets for greater flexibility, control and collaboration.
- Enhanced Report Packs and Custom Layouts, empowering users to create branded, dynamic financial reports with ease and professional presentation.
- Non-Financial Data, helping users combine operational and financial metrics for a single, insight-driven view of performance.
Our growth reflects the strength of the South West’s innovation community, combining local talent, cutting-edge development and the supportive network at Exeter Science Park.
“Being based in Exeter gives us a real advantage, we’re part of a community that believes in innovation, collaboration, and helping tech companies grow. It’s a great place to build world-class technology while staying close to our roots.”
— Lucien Wynn, Joiin CEO and Co-Founder
Looking ahead: AI, automation and the evolution of reporting
We’re driving a global shift in financial reporting by combining AI, automation and powerful integrations to help finance teams move faster and make smarter decisions.
“Joiin’s story shows what’s possible when South West companies think globally,” added Wynn. “You can build a world-leading SaaS business right here in Exeter, and that’s something we’re incredibly proud of.”
About Joiin
Joiin is an award-winning global reporting platform that simplifies group consolidations and delivers real-time, AI insights for accountants, CFOs, and finance teams.
Used across more than 100 countries, Joiin delivers automated reporting by integrating with the world’s most trusted and leading accounting platforms, as well as spreadsheets directly.
With Joiin Intelligence (AI), Joiin Connect (API), and a growing ecosystem, Joiin is reimagining connected reporting for the modern finance function.
